About company

ARYSTOWN Research

Hello!

Kazakhstan consulting company ARYSTOWN Research specializes in marketing and strategic analysis. We have been operating on the market since 2007. Our company is always willing to share with you our expertise in various business areas. Our customers portfolio represents telecommunications, FMCG, home appliance, and banking industries.

Our main advantages comparing to other companies comes from expert knowledge of the market and aspiration for the most efficient and result-oriented budget spend. We value your opinion of our work. We are open for a customer feedback, will respond to any of your questions or request to discuss your business objectives.

Wishing prosperity for your business,

«ARYSTOWN Research» Team

Our Approach


Affordable prices for businesses and organizations of any size


We work independently and stick to high professional standards for delivering unbiased research results.


We offer the full range of market research services and methods in accordance with the requests of our Clients.


We help our Clients to use research results in a right way for conducting effective advertising campaigns and making right business decisions.


ARYSTOWN Research works in a close cooperation with its Clients on all the stages of project preparation and research design to make sure that our Clients’ business goals and research outcomes correspond to each other. Our Clients fully understand each stage of the research process.


ARYSTOWN Research builds a strong foundation using traditional research methods in a combination with the cutting-edge technology and methods. While using new methods in respondents’ recruiting, structuring online research questions or data gathering techniques you can always trust our company in terms of the traditional strictness in the choice of the latest industry advances.


We conduct market research projects in Kazakhstan, all the countries of Central Asia and Mongolia.

Our capabilities


Telephone interviewing (CATI)

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Online surveys (CAWI)

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Mobile surveys

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In-depth interviews

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Bulletin Boards

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Accompanied Interviews/Purchases

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Home visits

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Focus groups

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Hall Tests

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Mystery Shopping

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Ethnography

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Personal interviews (PAPI)

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Our capabilities


Telephone interviewing (CATI)

More

Online surveys (CAWI)

More

Mobile surveys

More

Bulletin Board

More

Accompanied Interviews/Purchases

More

In-depth interviews

More

Home visits

More

Focus groups

More

Hall Tests

More

Ethnography

More

Mystery Shopping

More

Personal interviews (PAPI)

More

Our capabilities


Telephone interviewing (CATI)

More

Online surveys (CAWI)

More

Mobile surveys

More

In-depth interviews

More

Bulletin Board

More

Accompanied Interviews/Purchases

More

Home visits

More

Focus groups

More

Hall tests

More

Ethnography

More

Mystery Shopping

More

Personal interviews (PAPI)

More

We are in numbers


More than 50 customers

Over 100 projects

Over 200 interviewers

Resources


Call center

ARYSTOWN Research has a call center equipped with 8 stations with handsfree telephone headsets.


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Focus room

ARYSTOWN Research offers a fully-equipped focus room for conducting focus groups and in-depth interviews.


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Online platform

ARYSTOWN Research uses the Checker software which is the only cloud platform for research.


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Our methodologies


Product/brand research
  • Product test
  • Concept and package test
  • U&A (a deep study of the category, usage and choice factors, frequency, volumes and expenditures)
  • BHT (Brands health tracking - studying brand health in comparison with competitors, i.e. knowledge, usage, loyalty, etc.)

Price studies
  • PSM (studying the optimal level price and the acceptable price range for the product/brand)
  • CONJOINT ANALYSIS (evaluation of changes of the market share depending on the product's price change)

Retail research
  • Retail points coverage area
  • Studies of the retail points image and the competitor analysis
  • Retail point visitors satisfaction

Consumer/personnel studies
  • Studies of the target consumer groups. Segmentation
  • Personnel Satisfaction studies

Advertising Studies
  • Ad Testing (pre-test/post-test of ad materials at any stage of their development)
  • Advertising Effectiveness Studies (studying effectivness of media investments)

Our clients


Customer reviews


Customer reviews